The program targets all individuals from the a ages of 16 in Nigeria and Africa inclusive students from tertiary institutions who possess some form of talent like singing, acting, skit making and other innovative skills. The current line-up of Judges consists of Coublon, Louiza Williams, Dami Adenuga, Kingsley Taginere, and Emperor Geezy. Participants making it into the Tv episodes compete against each other for both the judges and public’s votes, in order to reach the live final. The winners receive a large star prize worth Twenty Million Naira (N25,000,000) inclusive of scholarship, cash, talent management deal, an international trip, movie features with top Nollywood actors, and a feature with top Nigerian artist.